Recent content by Mike Jonas

I wouldn't entirely dismiss email marketing just yet. It's still a very effective channel for certain types of communication, especially for businesses with an established customer base or those that provide valuable, personalized content. According to some reports, email marketing still...

Clearly communicate the unique features and benefits that make your product superior. Whether it's higher-quality materials, better functionality, or attention to detail, show why your product is built to last.

For businesses, Reels are a great way to showcase products, tutorials, behind-the-scenes content, and more in a way that feels less formal than traditional posts.

Start by aligning the objectives of both your Facebook campaigns and SEO efforts. While Facebook marketing focuses more on direct engagement and short-term traffic, SEO focuses on organic, long-term visibility in search engines.

A project management tool can help keep you on track with multiple clients. These tools allow you to keep everything in one place and make it easy to track deadlines, communicate with clients, and assign tasks.

Share high-quality images and infographics that convey valuable insights in an easily digestible format. Visual content tends to perform better because it's engaging and more likely to catch attention in users’ feeds.

YouTube and other platforms use engagement as a ranking factor. A video with many comments is more likely to appear in users’ "Up Next" suggestions, search results, and the YouTube homepage. It helps the video gain visibility and attract more views.

Rich Pins provide more details, making them more informative and enticing for users to click. When users see valuable data like pricing or ingredients, they’re more likely to engage with your Pin by clicking through, saving, or sharing it.

Post informative, well-crafted content that educates the community on industry trends, tips, and strategies. Whether it’s a detailed guide, a “how-to,” or case study, focus on offering value over self-interest.

Voice searches are typically more conversational and longer than text-based searches. Users tend to ask questions naturally, like they would if speaking to another person.

Visual platforms like Instagram and YouTube play a major role in reputation. Track your brand mentions on these sites using tools designed for visual content.

Introverts appreciate clarity and depth. They often prefer to make decisions on their own rather than being rushed or pressured. Focus on delivering clear, concise, and thoughtful messaging that resonates with their values.