Automated Personalized Emails

[Julian Foster]

Hi everyone, I am having a hard time balancing automation and personalization. I want to make my emails personal but it's still automated. Is there a way?

 

[Nora Bennett]

Address the customer by name and tailoring the content to user preference

 

[Elijah Morgan]

Hi everyone, I am having a hard time balancing automation and personalization. I want to make my emails personal but it's still automated. Is there a way?

Segment the different types of customers and create content specifically for them.

 

[Julian Foster]

Thank for the tips, can leaning over too much on automation a bad thing for my brand?

 

[Nora Bennett]

Of course, it can make the customer feel undervalued since they are getting generic emails