How does affiliate program work?

[Roger Lat]

While browsing in Facebook, there are influencers who became Affiliates with a certain brand or company. What policies and agreement should I create to have a convincing program with my target influencers?

 

[Patrick]

Offering incentives will always be a good motivation to any person.

 

[Roger Lat]

Offering incentives will always be a good motivation to any person.

That is well noted. Does incentives always comes with cash? Or I may provide or let them use my products?

 

[Joseph Davis]

That is well noted. Does incentives always comes with cash? Or I may provide or let them use my products?

Doesn't always have to be cash, sending them free products to review is a great marketing tool.

 

[Thompson]

Doesn't always have to be cash, sending them free products to review is a great marketing tool.

How was it for you? Did you try sending products to influencers?

 

[James White]

How was it for you? Did you try sending products to influencers?

Bumping this, would love to learn more about sending products to influencers.

 

[Emily Carter]

Bumping this, would love to learn more about sending products to influencers.

It's a great way of advertising, like how apple sends the new iPhones to tech reviewers to build more hype around them.

 

[Brian Harris]

What other type of affiliate marketing is there?

 

[Emily Carter]

Review Sites are a good way of marketing too.

 

[Rachel Turner]

Review Sites are a good way of marketing too.

What kind of review sites?

 

[Brian Harris]

Review sites like google reviews or tripadvisor are some examples of review site

 

[Rachel Turner]

That's pretty cool, I would imagine that it can greatly help a small business gain more audience

 

[Brian Harris]

Correct, they're more likely to spend money in your business if there are tons of positive reviews.

 

[Rachel Turner]

What if you already have a low star rating, how can I bump it up?

 

[Sylvie]

What if you already have a low star rating, how can I bump it up?

Usually for this, you may need to get more positive reviews either organically from previous customers or you buy your own reviews to bump up the rating.