Negative Impact of Collaborating With The Wrong Influencer

[Lucas Gray]

I was looking for influencers to collaborate with my brand and I was wondering if there's any negative impact I may face when I work with the wrong influencer.

 

[Abigail Cooper]

It depends, one negative impact is the influencers values don't alight with your brand which can lead to a disconnect with your audience

 

[Nathaniel White]

Any negative impact you will face will basically damage your brand's reputation and loss credibility.

 

[Lucas Gray]

Yeah, that's what I was afraid of. It's a waste of resources and time.

 

[Joseph Marciano]

If an influencer engages in controversial behavior, it can lead to a loss of trust among your current and potential customers.