Optimizing Low Margin Products for PPC

[Nora Bennett]

I want to run a PPC for a low margin product. How can I ensure that the campaign will still be profitable?

 

[Elijah Morgan]

Focus on long tail keywords since it has low competition and cost per click.

 

[Julian Foster]

I want to run a PPC for a low margin product. How can I ensure that the campaign will still be profitable?

FOcus on highlighting the unique selling points of your products. If it doesn't have one, maybe reconsider just canceling the PPC campaign. Try a high margin product instead