Sustainable Marketing Practices on the Rise

[Jackson Lowe]

Consumers in 2024 has been more and more becoming aware of environmentally and sustainable products and services. How important is it for brands to adopt the practice of being sustainable in 2024?

 

[Hannah Carter]

I think brands should all adopt sustainable marketing. It's not only for good brand image but also reduce their environmental impact.

 

[Caleb SInclair]

I think brands should all adopt sustainable marketing. It's not only for good brand image but also reduce their environmental impact.

That's the best outcome of sustainable marketing, even if brands do it for brand image, they are still helping the cause. Eco-friendly packaging has become common and it's great to see.

 

[Jackson Lowe]

I agree, although it does include higher cost for us, consumers are also willing to pay more for eco-friendly brands.

 

[Ryan Bahl]

Sustainability is no longer a trend it’s a fundamental part of doing business in the modern world. Brands that embrace sustainable marketing practices not only reduce their environmental footprint but also build stronger connections with consumers who increasingly value social and environmental responsibility.