What is the Future of PPC

[Liora Winslow]

PPC ads are constantly evolving and I'm wondering what would be the future of PPC.

 

[Riven Ashford]

PPC ads are constantly evolving and I'm wondering what would be the future of PPC.

Optimizing PPC ads for voice search will become more essential in the future.

 

[Caspian Thorne]

Optimizing PPC ads for voice search will become more essential in the future.

I agree, it's getting popular especially now that voice assistant is becoming more intelligent because of AI

 

[Olvier Davies]

The future of PPC will rely on omnichannel strategies, where advertisers run campaigns across a variety of platforms, including search engines, social media, video, and display networks. In the future, these campaigns will be more integrated, providing seamless experiences for users.

 

[Alex Martucci]

PPC campaigns could provide real-time assistance to users, answering questions, guiding them through the sales process, and converting leads more effectively. With AI, chatbots will become increasingly adept at providing personalized customer service and converting leads directly within ad interactions.