SEO and Conversion Rate Optimization

[Danielle Finkleman]

How SEO and CRO Work Together for eCommerce?

 

[Chris Ruby]

SEO brings in qualified visitors, and CRO ensures they convert into customers. By continuously optimizing both the traffic acquisition and conversion processes, you can create a seamless, user-friendly experience that drives higher sales, greater customer loyalty, and better overall business results.

 

[Oscar Pineda]

The data you gather from SEO helps you understand where your traffic is coming from and how they’re engaging with your content. You can use this to optimize your CRO tactics for specific traffic segments.

 

[Eric Vandam]

SEO focuses on attracting organic traffic to your website by improving how search engines perceive your site. The better your site’s SEO, the higher it will rank in search engine results, meaning more users will visit your site.

 

[Mike Jonas]

You can apply those insights to SEO landing pages, product descriptions, and even blog content — improving both rankings and conversion rates. A well-optimized page that keeps users engaged and leads to purchases sends strong positive signals to Google.

 

[customdigitalworks]

CRO ensures that the visitors who find your site through SEO are more likely to complete your desired actions. Essentially, SEO helps you bring the right people to your site, and CRO helps you turn those visitors into customers.