Strategies for Handling Cart Abandonment

[Henry Adams]

I'm struggling with high cart abandonment rate on my online business and need some advice to reduce it.

 

[Megan Hughes]

What are you selling? Maybe we can provide a better solution if we know what you're selling

 

[Christopher Bennet]

I agree with Megan, we need more insights.

 

[Laura Price]

Maybe the checkout process is not simplified or straightforward?

 

[Henry Adams]

I'm selling low cost fashion accessories.

 

[Megan Hughes]

Hmmm so the price isn't the problem.

 

[Christopher Bennet]

Most probably they are just adding it to their cart impulsively

 

[Laura Price]

You can offer them discounts or incentives like buy one get one free

 

[Henry Adams]

That would be a good way Laura, should I message them or email them?

 

[Megan Hughes]

If you're using your own site and don't have a chat function, using email would be the way to go although if you don't have a chat function maybe consider implementing one.

 

[Christopher Bennet]

You can also automate this process so you don't have to keep messaging them.

 

[Laura Price]

Another suggestion is providing multiple payment methods, so they are more likely to checkout those items.

 

[Henry Adams]

What other payment methods are there aside from credit cards?

 

[Christopher Bennet]

You can add digital wallets like paypal or apple pay

 

[Jennifer Smith]

Try simplifying your checkout process.

 

[Paula Gabrielle]

Cart abandonment is one of the most common challenges for online retailers. Research shows that nearly 70% of online shopping carts are abandoned, which can be a significant loss in potential revenue.

 

[Percy Diaz]

Ensure you provide a range of payment options such as credit cards, PayPal, Apple Pay, Google Pay, and newer options like cryptocurrency if relevant. The more payment methods you support, the easier it will be for customers to pay.