Use of watch time

[Joey Lander]

What is watch time and why is it crucial for YouTube SEO?

 

[Nelson Blake]

It refers to the total amount of time viewers spend watching your videos on YouTube. It is the cumulative amount of time people have spent watching your content, and it's calculated as the sum of the viewing time for all individual viewers.

 

[Manny Fischer]

Watch time is a critical factor in YouTube’s ranking algorithm because it signals the quality and relevance of content to the platform. YouTube, like other search engines, uses algorithms to decide which videos to promote or recommend to users.

 

[Christof Cardillo]

Look for patterns in your videos that perform well and replicate those aspects in future videos. Similarly, analyze videos where viewers drop off early and tweak your content strategy.

 

[KGCharles]

Watch time helps YouTube determine whether viewers are satisfied with your content. If users are watching a video from start to finish or watching several of your videos in a row, YouTube sees this as a sign that your content is meeting user needs and keeping them engaged.