What Are Some Key Metrics to Track Success in a Marketing Campaign

[David Brown]

What are some key metrics you guys track to know if a marketing campaign is successful. Excited to get some of your insights.

 

[Emma Clark]

What are your campaign goals? The success of the campaign relies on the goals you set.

 

[Alice Carter]

What are some key metrics you guys track to know if a marketing campaign is successful. Excited to get some of your insights.

My usual metric is conversions ex. sales, sign ups, check out rate. You can use tools such as google analytics to track them

 

[David Brown]

How do I calculate the ROI of a marketing campaign?

 

[Emma Clark]

It's pretty easy, just use the formula ROI = (revenue - cost) / cost