Does a Brand Need to Be Active Every Day?

[amelia_marie_smarts]

I noticed one of the brands I follow stopped posting for a couple of weeks, and I honestly didn’t notice at first. But after seeing another brand post regularly, I started paying more attention to them instead. Do you think posting every day really matters, or is being active a few times a week enough?

 

[_MadelaineRose]

Not necessarily every day, but I think it’s still good to post at least once a week so people know the brand is still active.