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How Effective is Product Bundling?

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Dec 6, 2024
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I see every major online store sell bundled products and I was wondering how effective it is.
 
It's very effective in increasing average order value. When they see a good value bundle, they are more likely to spend more
That's right and they help with moving slow selling inventory saving you space for fast moving products.
 
Product bundling can actually be a really effective strategy for online stores. The benefits are that it can increase average order value, drive cross-sells, and simplify the purchasing process for customers. When done right, bundling complementary products together makes a lot of sense for the buyer.
 
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